Wednesday, November 13, 2024

The Velvet Bandit Is Back at It with New Art in Willits and Hopland

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A timely sunflower on a field of blue Velvet pasted up in Hopland across Highway 101 from Real Goodz [Picture provided by Velvet herself]

The Velvet Bandit is a paste-up street artist known for her playful, punny, and, peppy aesthetic whose roots harken back to Willits, Mendocino County’s gateway to the redwoods. 

Velvet (whose name we do not know despite interviewing her multiple times) currently resides in Santa Rosa. During the day, she works as a lunch lady, but often returns to the land of her birth to visit family, her hometown, and to spread her art on Mendocino County’s lonely, barren walls.

A piece that hits all the notes of the Velvet Bandit: colorful, sweet, punny, and good-vibed. This is her recently installed piece in Willits [Picture provided by Velvet herself]

Her art appears throughout Mendocino County in Fort Bragg, Boonville, Ukiah, Willits, and Hopland. Her two most recent pieces were installed in Hopland and Willits. 

For those that are interested in seeing her two most recent pieces, Velvet told us they can be found by the Van Motel in Willits and across from Real Goodz in Hopland.

The Velvet Bandit has garnered a significant social media following and press coverage for her unique take on street art. A medium dominated in pop culture by the gritty social commentary of Banksy, the Velvet Bandit’s take on street art is spreading beauty, color, and optimism on the overlooked, banal surfaces of utility boxes, underpasses, and vacant buildings. 

Velvet does not steer away from politics, but her images are often encouraging calls to action rather than eulogies for late-capitalism typical of other street artists. 

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Arguably Velvet’s biggest claim to fame is when Democratic politician New York Senator Alexandra Ocasio Cortez wore a gown adorned with the slogan “Tax the Rich” to the annual Met Gala where the elite of New York’s glitterati wine and dine.

The font of the slogan on Cortez’s dress was clearly an homage to the image Velvet had painted of Abraham Lincoln wearing a surgical mask and on it were the words “Tax the Rich”.

Velvet paints her street art at home and hits the streets with a brush and a can of wheatpaste, a biodegradable, non-toxic adhesive used for wallpaper. When she finds an appropriate canvas, usually a boring, municipal surface, Velvet quickly brushes the wheatpaste over the image and walks away leaving a little splash of beauty and color in her wake. 

These days, Velvet told us she is “busy being a lunch lady” and is getting ready for a show opening at the Moonlight Brewing Company in Santa Rosa. She is also excited because recently she was the artist behind a label for Titled Shed Ciderworks. 

She was most excited about recently getting to talk to Willits High School students, her alma mater, about her art. She told the students that Willits High was where she committed her first act of vandalism and “they should NEVER do that” followed wryly by a winking emoji.

The Annals of the Velvet Bandit

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4 COMMENTS

  1. I understand that she is an artist but since when is it okay to paint on buildings and places that aren’t yours beauty is in the eye of the beholder and couldn’t this be considered graffiti. She is getting free advertisement whereas people that write on train cars are prosecuted for vandalism . Quite frankly I don’t see the difference can you please explain to me.

    • Velvet does not put her art on any buildings that are fresh or new, but old, decrepit surfaces long gone to neglect or the empty, soulless spaces of municipal infrastructure.

      I think her contribution to a space’s aesthetic is far different than a random Norteno or Sureno tag on State Street. Illegal, yet? Unethical? Depends on where you stand. I know I appreciate Velvet’s contributions to the art in my town of Hopland.

      • ? So what if I decide to come to Hopland and paste up a big beautiful cross on some old buildings, or maybe a last supper depiction? Would it be vandalism then? Or art?

      • Pretty sure the law isn’t applied differently to new buildings as opposed to “old decrepit” ones. I guess it ain’t arson if someone burns down a building Matt thinks is decrepit.

        After checking this site a few times I don’t expect much more from Matt. Sub-par writing, disdain for the rule of law, and no zeal for the actual truth. Just hungry for your click$. There are funny moments like this one where LeFever’s underlying, impotent anger is exposed. It’s even funnier when he toots his own horn and asks for donations. And this guy is allowed to teach kids for a living? Are you kidding me? Only in Hopland, I guess…

        Might be time to shut this one down, Matt. There are plenty of other ‘news’ outlets covering mendo, and they do it better than you. I know I won’t be clicking on this crap anymore.

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Matt LaFever
Matt LaFeverhttps://mendofever.com/
For the past seven years, Matt LaFever has covered the North Coast of California in both print and radio news. A Humboldt State graduate, he has lived in the Emerald Triangle for nearly 20 years. His reporting spans local issues like crime and wildfires. When not writing, Matt is an avid outdoorsman, exploring Northern California’s rugged landscapes. Reach out to him at matthewplafever@gmail.com.

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